Hi my name is Daniel and you are on the push house advertising Network channel where we show you how to effectively use different marketing tools and most importantly together with you explore the topic of online affiliate marketing in simple terms and this video continues these series of videos dedicated to the promotion of individual niches where we examine the relevant approaches to promoting offers in the most popular niches of online affiliate marketing the don't forget to subscribe so you don't miss a new episode and this time let's learn how to effectively promote offers of the gambling Niche today we're going to talk about the most venturous and ambiguous niche of online affiliate marketing that everyone has come across at least once for example if you have ever watched movies on not quite legal sites you have probably seen online casino ads right in the middle of watching in affiliate marketing such offers belong to the gambling Niche this is a niche of online casinos slot machines as well as cards and other gambling games the peak of the Direction's popularity came during the pandemic when users were more interested in alternative ways of earning money and spending spare time and online gaming just closed both of those needs and attracted the attention of different population groups since then the industry has evolved even further the market has been fluted not only with new players and operators but also with thousands of exclusive games earlier gambling Niche included all gambling activities related to payouts games and batting but after the popularization of sports batting in a digital space batting separated from gambling into an individual Niche according to various data about a third of the population spins the real at least once a year which indicates a high level of user engagement and the relevance of the direction for the audience today it is possible to effectively promote online casinos in both tier one and tier three countries and for a big Advantage for advertisers is the adaptation of many sites for mobile devices users no longer need a PC to play their favorite game or try their lock at poker despite the fact that some countries have long since revised their domestic gambling policies online casinos are completely banned in most GEOS Casino sites are regularly blocked and can only be accessed through so-called mirrors which are the exact copies of the site on third party service in terms of promoting gambling offers this happens through one or more payment models for status it is CPA cost for acquisition or pay on first deposit one of the most popular payment models in which the payment is made after the user makes the first deposit and the size of a minimum deposit is agreed upon in advance next comes CPL or cost per lead payment occurs after the user makes an account on the site and passes the period of hold for traffic verification next is ref share where percentage of all deposits no less popular payment option when the payment is made at a distance and The Advertiser receives a certain percentage of each deposit made by the user depending on the amount of traffic in terms of Corporation some affiliate networks also offer hybrid payment models let's also talk about the target audience of gambling and if we try to make an approximate portrait of the r player we get such a user this is a man or woman between the ages of 20 and 50 has an average or close to average income has a need to make a quick Buck has a tendency to gamble has a stable internet connection and lives in a large or mediumsized city or town it is also worth realizing that not all users play for monitor a game many play to meet personal needs or for the fail in of victory in reality only if you earn on gambling and the average user trusts decides that promise a free start and bonuses for making an account as for the types of gambling offers the range is incredibly wide in fact under the definition of gambling offer fits any interactive game associated with payouts but all types of offers can be conditionally divided into several categories first is slots in a form of rela craps whale of Fortune and slot machines AKA slots most of these offers have physical counterparts that are popular within the general public and due to their Elementary interface and instant win opportunities slots offers are considered some of the most popular in the niche the mechanics of slots is simple the user presses a button and waits for the virtual reals to spin in case the combination of change turns out to be a winning one the user receives an instant payout the next type is live games which are classic variants of casino games but with one significant butt the game is played under the supervision of a real dealer then there's scat games there are Dynamic games with instant winnings after guessing the outcome the most popular example of such a game is the head of recent Seasons The Aviator game where the user is asked to predict the Dynamics of the airplane flight and of course card games poker Blackjack and other types of popular cut games many sites regularly hold large C tournaments attracting the attention of both amateurs and experienced players and the competition in this case is between real users and then there are lotteries less popular but no less Lu the very end of the game with the selection of random values in case the user guesses the final value P receives a payout now as approaches to make an ad creators for gambling offers when making ad creativ in a gambling Niche one should cul study the Spy Service search results and find out which of the approaches are more popular in a particular region and you can do that with our free spy service spy house and we told you how to use any separate video on our Channel a link to which we will leave in the video description let's move on to some popular approaches to make an app creators for startus it is bonuses and promotions after all most players are looking for a quick profit with minimal investment and therefore not really want to contribute real money to the balance of an unfamiliar site promotions and bonuses allow you to attract the attention of the audience with the promise of the opportunity to play conditionally free games as a rule free spans can not only convince the user of a reality of winning but also motivate him to make a deposit speaking off winning guarantees despite the cliche nature of slogans in the style of win-win lottery or 100% win the chance of conversion by such notifications is significantly increased in addition the use of additional statistics emphasizing the availability of payments in a particular region also increases the final conversion rate in the advertising campaign next comes the personal appeal and cult to action personal appeal allows to achieve a sense of personalization of the promotional offer and a clear indication of the action required from the user to receive the benefit creates additional motivation to make it also you can create a sense of urgency and provoke the user to click through due to the outgoing deadline of the promotion or offer the next approach is the news this is a popular approach in most tier 2 and tier three GEOS for example Ukraine created a new letter mentioning a fantastic winning story that shocked the whole world or talk about how a new camera to the platform had the biggest jackpot in history this approach cannot be called new but it didn't make the conversion rates worse then there's the approach through emotions a vivid expression of emotions is considered one of the best triggers for a targeted action here you can use images of happy smiling players to make the audience join to fit in a victory and a popular approach via income deposit notifications of this type are styled as short messages from Banks informing about the credit in the funds to the users accounts and the user only has to click on the notification and find out how they can receive them gambling is one of the most popular and profitable niches in online affiliate marketing a quality gambling offer plus clickable at creative in a push house advertising network is your formula for a successful advertising campaign don't be afraid to experiment with approaches test different variants of promotional materials and blend in pages and see for yourself follow the updates of our Channel and stay up to date with the current market trends see you in new videos Good Luck